Finding the signal in the noise.
James & Paul delve into the evolving landscape of agentic commerce, with agency leaders Chris Marshall, Co-founder of Onstate, and Liam Quinn, Director of Innovation at Visualsoft.
Why you should tune in:
- Insightful analysis of AI in ecommerce: how AI technologies, like those from OpenAI, are reshaping the ecommerce landscape and the potential benefits.
- Expert perspectives featuring industry experts, the podcast provides diverse viewpoints on the challenges and opportunities presented by agentic commerce.
- Actionable takeaways: practical advice on how brands can prepare for and adapt to these technological changes, emphasising the importance of structured data and strategic planning.
Whether you’re a seasoned ecommerce professional or just starting out, it’s a must-listen for those wanting to stay ahead in the competitive ecommerce market.
Key discussion points you’ll enjoy:
🔎 Exploration of AI’s role in enhancing the shopping experience.
⚙️ Strategic considerations for brands in adopting AI technologies.
👀 The potential for AI to transform product discovery and purchasing processes.
Watch / listen now
Listen on your favourite player
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Chapters:
- [00:35] Introduction to Agentic Commerce and AI Checkout
- [03:30] Understanding the Hype: AI’s Role in Ecommerce
- [06:05] The Practical Implications of AI in Shopping
- [09:30] Trust Issues in Agentic Commerce
- [12:00] Adoption Challenges and Consumer Behaviour
- [15:10] Commercial Opportunities and Limitations
- [27:40] The Challenge of Customer Experience in AI
- [30:45] Navigating Payment and Fulfilment Challenges
- [36:25] The Importance of Data Structure
- [38:30] Practical Steps for Brands in the AI Era
- [42:15] Security Concerns and Best Practices in AI
Want to suggest a topic or guest for a future episode? Contact us via the website or on LinkedIn.




