This episode dives into the brand’s digital growth journey, led by Lauren Duncan, Head of Ecommerce, who shares insights on how they have transformed their business model. Watch / listen now Listen on your favourite player Spotify Apple...
In this episode, James Gurd and Paul Rogers discuss the current state of the ecommerce industry, focusing on key trends including: Strategic partnerships for last mile delivery Payment innovations Structured product data & AI agents The impact...
In this podcast, FoundIt! CEO and Founder Warren Cowan delves into the critical importance of understanding the context of data when making ecommerce decisions. Watch / listen now Listen on your favourite player Spotify Apple Podcasts Amazon Music...
Imagine walking into a store, stepping onto a scanner, and instantly unlocking a personalised journey that follows you from the shop floor to your phone and beyond. That’s the reality Vivobarefoot is building with its MyVivo CRM project – a...
In this digital marketing podcast, James Gurd and Josh Duggan, co-founder and Strategy Director at award-winning digital marketing agency Vervaunt, discuss the evolving landscape of ecommerce marketing, focusing on performance marketing and brand...
In this conversation, James Gurd and Paul Rogers discuss the evolving landscape of SEO in the context of AI engines and LLMs with SEO expert Sam Hurley, co-founder and MD at NOVOS. Watch / listen now Listen on your favourite player Spotify Apple...
An open discussion exploring how CMS technology is evolving, and how ecommerce teams can make sensible decisions about what type of platform is best suited to their content needs, and is aligned with how their teams need to work. James & Paul...
Stay connected with the leading ecommerce platforms. In this episode, we interview leaders and visionaries from Shopify, BigCommerce, Centra, Commerce Layer, Remarkable Commerce, Scayle Commerce Engine and Shopline for a fireside chat on what’s...
Get expert advice on how to approach Marketing Mix Modelling (MMM) for ecommerce brands to improve marketing investment and decision making based on accurate and reliable data. Watch / listen now Listen on your favourite player Spotify Apple...
James & Paul drill into how to build out a loyalty strategy, with examples of brands executing this well. This episode is useful if you have a loyalty program and want to improve it, or are in the process of building out a loyalty strategy...